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LENOVO
INDUSTRY
Tech
CATEGORY
Concept creation
Pop-up design
AI content
YEAR
2022
Concepting
3D
Art Direction
Events
Just be You
A pop-up stand and event focused on a modern look at art influenced by today's technologies — AI, NFTs and generative graphics. How does it impact the modern creator and his/her working space? And which laptop is worth taking this space?
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We offered Lenovo's target audience an opportunity to experience the power of AI tools like Midjourney and ChatGPT which they could use to generate images and participate in a competition with a powerful main prize — brand new Lenovo Yoga Pro 9i.
AI generated visuals




Stand design



Opening event



Client
Lenovo
Kazakhstan
Year
2022
Type of work
Concepting, stand design,
AI visuals generation,
motion design
Location
Almaty, Kazakhstan
Creative Director
George Shorgin
AI and Motion Design
Syng Heyok Jeong
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